Hi there!
My name is Yu-Cheng, and I am a multidisciplinary designer with over a decade of experience in product development. Throughout my career, I have embraced a user-centric design process and cross-disciplinary collaboration to develop meaningful and impactful product solutions for end users and companies. My expertise spans the full product design lifecycle, from early concept development to the full execution of product launches. I specialize in design strategy, concept development, product management, product ergonomics, and design visualization.
Currently, I am the Principal Industrial Designer at Apex Tool Group, designing utility and consumer hand tools for the Crescent®, Gearwrench®, and SATA® brands.
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