I’m a designer with 10+ years of Industrial Design experience and a masters in UX, now crafting digital and AI products.

I’m a designer with 10+ years of Industrial Design experience and a masters in UX, now crafting digital and AI products.

I’m a designer with 10+ years of Industrial Design experience and a masters in UX, now crafting digital and AI products.

I’m a designer with 10+ years of Industrial Design experience and a masters in UX, now crafting digital and AI products.

Designing an AI support system for in-flight motion sickness.

Designing an AI support system for in-flight motion sickness.

Designing an AI support system for in-flight motion sickness.

Hardware-Software Experience Design

Hardware-Software Experience Design

Human-AI Interaction

Human-AI Interaction

Wearable Interaction Strategy

Wearable Interaction Strategy

Designing the next generation tape measure lineup for an iconic brand.

Designing the next generation tape measure lineup for an iconic brand.

Product Strategy

Product Strategy

Human Factor + Physical Interaction

Human Factor + Physical Interaction

Design for Manufacturing + Launch

Design for Manufacturing + Launch

Designing the next generation tape measure lineup for an iconic brand.

Product Strategy

Human Factor + Physical Interaction

Design for Manufacturing + Launch

Designing an AI-mediated voice tool to enhance real time human-human communication

Designing an AI-mediated voice tool to enhance real time human-human communication

Designing an AI-mediated voice tool to enhance real time human-human communication

Strategic Product Discovery

Strategic Product Discovery

AI-Mediated Voice Interaction

AI-Mediated Voice Interaction

Workflow + Service Design

Workflow + Service Design

// about me

// about me

I design experiences that move fluidly between hardware, software, and intelligent systems.

My industrial design background taught me to design with constraints, context, and real-world use in mind. I bring that lens and rigor into digital and AI products, shaping experiences that influence how people decide, trust, and stay in control.

I design experiences that move fluidly between hardware, software, and intelligent systems.

My industrial design background taught me to design with constraints, context, and real-world use in mind. I bring that lens and rigor into digital and AI products, shaping experiences that influence how people decide, trust, and stay in control.

I design experiences that move fluidly between hardware, software, and intelligent systems.

My industrial design background taught me to design with constraints, context, and real-world use in mind. I bring that lens and rigor into digital and AI products, shaping experiences that influence how people decide, trust, and stay in control.

Chapter 1 // Before 2010

Where Craft Started

Before I knew design was a career, basketball shoes sparked my curiosity for how objects are built, how they perform, and how they express identity. Since I could not afford the signature shoes I admired, I began drawing my own concepts, studying materials, structure, silhouettes, and function. This kickstarted my love for crafting and making things with purpose.

Chapter 1 // Before 2010

Where Craft Started

Before I knew design was a career, basketball shoes sparked my curiosity for how objects are built, how they perform, and how they express identity. Since I could not afford the signature shoes I admired, I began drawing my own concepts, studying materials, structure, silhouettes, and function. This kickstarted my love for crafting and making things with purpose.

Chapter 2 // 2010 - 2014

Building My Design Foundation

At the University of Illinois at Chicago, I discovered Industrial Design and connected with its focus on everyday objects people use and depend on. It was where I built my foundation in human-centered design, learned to trust the process, and began translating ideas into concrete solutions.

Chapter 2 // 2010 - 2014

Building My Design Foundation

At the University of Illinois at Chicago, I discovered Industrial Design and connected with its focus on everyday objects people use and depend on. It was where I built my foundation in human-centered design, learned to trust the process, and began translating ideas into concrete solutions.

Chapter 3 // 2014 - 2022

Design, Business, and Everything in Between

At KeySmart, I joined as a Founding Designer and helped build the design function from the ground up. Over nearly seven years, I designed and shipped 100+ products, strengthening my ability to balance user needs, business goals, and manufacturing realities while working across cross-functional teams.

Chapter 3 // 2014 - 2022

Design, Business, and Everything in Between

At KeySmart, I joined as a Founding Designer and helped build the design function from the ground up. Over nearly seven years, I designed and shipped 100+ products, strengthening my ability to balance user needs, business goals, and manufacturing realities while working across cross-functional teams.

Chapter 4 // 2022 - 2025

Choosing Craft Over Comfort

Wanting to return to more research-driven, craft-intensive product design, I moved from Chicago to Charlotte to join Apex Tool Group, where I worked on professional tools for construction and utility workers. This experience deepened my craft across ergonomics, durability, safety, and performance while strengthening my ability to collaborate across larger, more complex teams, eventually helping me grow into a Principal Industrial Designer.

Chapter 4 // 2022 - 2025

Choosing Craft Over Comfort

Wanting to return to more research-driven, craft-intensive product design, I moved from Chicago to Charlotte to join Apex Tool Group, where I worked on professional tools for construction and utility workers. This experience deepened my craft across ergonomics, durability, safety, and performance while strengthening my ability to collaborate across larger, more complex teams, eventually helping me grow into a Principal Industrial Designer.

Chapter 5 // 2025 - Present

Designing Toward the Future

I have always been interested in designing across hardware and software. With the emergence of AI, I decided to build on my industrial design foundation through HCI, digital product design, and human-AI interaction by enrolling in the University of Washington’s MHCI+D program. I am now focused on creating responsible, human-centered experiences across hardware, software, and AI.

Chapter 5 // 2025 - Present

Designing Toward the Future

I have always been interested in designing across hardware and software. With the emergence of AI, I decided to build on my industrial design foundation through HCI, digital product design, and human-AI interaction by enrolling in the University of Washington’s MHCI+D program. I am now focused on creating responsible, human-centered experiences across hardware, software, and AI.

All work © Yu-Cheng Yang

All work © Yu-Cheng Yang